YouTube Blog

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YouTube Blog

The King of Late Night officially launches on YouTube

Posted: 08 Aug 2011 01:00 PM PDT

In the words of classic sidekick Ed McMahon, "Heeeeeeerrrre's Johnny!" The original king of late night has finally come to YouTube on the official "Tonight Show Starring Johnny Carson" channel. Before Jimmy Kimmel and Conan O'Brien took over late night's most prestigious timeslot, Carson defined the genre—paving the way for future after-hours talkers.

As host of "The Tonight Show Starring Johnny Carson" from 1962-1992, Carson gave millions of viewers a unique perspective into the lives and personalities of entertainers and newsmakers of the day. Johnny delivered hysterical monologues, welcomed megastars like Frank Sinatra and Betty White to his couch, and introduced the world to then newcomers like Jim Carrey, Madonna and Ellen DeGeneres.



"The Tonight Show Starring Johnny Carson" YouTube channel has original Carson clips, preserved and presented in the highest quality available. New videos will be uploaded each week and Carson's channel will be taking your requests for which clips to upload. You can also submit a playlist of your favorite clips via Google Moderator to share your ultimate episode of "The Tonight Show Starting Johnny Carson."

Almost 20 years ago Johnny closed his final show saying, "I bid you a very heartfelt good night," and now with the official Carson channel, a new day has started.

Elizabeth Ferdon, YouTube Content Partnership recently watched "Ronald Reagan Talks About Balancing the Budget on "The Tonight Show" — 1975."

Update on YouTube’s Promoted Videos

Posted: 08 Aug 2011 09:05 AM PDT

In November of 2008, we began to dabble with a feature that you and advertisers could use to make videos easier to find, since at the time you were uploading 13 hours of video every minute. The feature was Sponsored Videos, and we soon changed the name to what you know today as Promoted Videos. Flash forward to 2011—we're talking about 48 hours of video uploaded every minute, and Promoted Videos have now reached one billion views globally.

Whatever your search, companies and creators across all genres are using Promoted Videos to bring content to your attention. Maybe you're a little self-conscious about your breath and Orabrush can help you out using Promoted Videos to demonstrate their tongue cleaners. Perhaps you're a skater and Original Skateboards are bringing you the latest in longboarding technology. Or maybe you're seeking the infinite grilling wisdom of the BBQGuys, and their Promoted Videos around the Superbowl can bring you the perfect smoked brisket recipes.



If you're interested in learning more about Promoted Videos, we recently announced some updates so hop on over to the Inside AdWords blog for the full details.

Jonathan Goldman, YouTube Software Engineer, recently watched "The Grand Rapids Lip Dub (New World Record)."

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