YouTube Blog

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YouTube Blog


A new mobile design for your Home

Posted: 26 Apr 2016 10:00 AM PDT

Whether you want to watch hilarious sketch comedy, your favorite vlogger, new let's plays, or music videos, you should be able to see new videos you love every time you visit YouTube—right on your homepage. Starting today, when you open the YouTube app on your iPhone or Android phone, you'll experience a redesigned Home, with a clean and simple format that invites you to discover and enjoy.

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Large, high resolution images make it easy to identify videos you want to watch, and a prominent icon highlights the creator for every video

This isn't just a new coat of paint on the same old Home—we've coupled a fresh design with more relevant personalized recommendations that make it easier to discover videos you'll be excited to watch. The new recommendation system is based on deep neural network technology, which means it can find patterns automatically and keep learning and improving as it goes. Every day, we recommend hundreds of millions of different videos on Home, billions of times, in 76 languages.

One of the biggest improvements is how the system suggests more recent videos and those from the creators you love. People who have tried the new system have spent more time watching fresh videos and content from their Subscriptions.

We hope you'll enjoy your new Home, built just for you!

Brian Marquardt, Product Manager, YouTube Main App, recently watched "Troye Sivan: Youth" and Todd Beaupré, Product Manager, YouTube Discovery, recently watched "M83 - Do It, Try It."

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